In his TED Talk from several years ago, Shawn Achor talks about “The happy secret to better work”. He discusses the “Cult of the Average”, where outliers are thrown out so that the data “fits”. This leads us to normal results. But, as Achor says, “Normal is merely average”.
But, instead, he says that we don’t need to move everyone to the average; we need to move the entire average up. “It’s not necessarily reality that shapes us, but the lens through which your brain views the world that shapes your reality. If we can change your lens, we can change every business outcome.”
How does this apply to IT support?
But, how does this “cult of average” apply to IT support? Believe it or not, small businesses (and really, any size business) have been conditioned to accept average (mediocre) IT support.
Long wait times for responses
Faceless, nameless representatives who don’t know your business
And the list goes on and on…
CtiPath’s Goal is Exceptional IT Support
But, CtiPath wants to move the “average” up. We’ve designed our IT services to be “outliers”, above the average line.